Design, in my opinion, cannot be just a pretty face. I so often see beautiful designs that are just awful to interact with. If you ask me, any design must start not with the visual aspect, but rather with conceptual thinking, with an analysis of the possible uses, with the process/procedure the user will go through, with an intent to simplify and distill.
In the past weeks, I have been exploring other platforms for selling online. I’ve looked at quite a few options, all having their pro’s and con’s. Many times I found myself thinking Etsy is really the better option – if only they would handle the VAT, if only they would be more caring, attentive, responsive to their loyal seller community.