A storm is shaking my little world.
The European Union has implemented a new law regarding the sales of digital services\goods, known as VAT MOSS (also read VAT MESS). Etsy, after notifying its sellers about it, has been keeping quiet. This week plus of silence has greatly affected the way I feel about Etsy, causing me to muse over brand experiences in general and with Etsy specifically, and to re-think of where my business is heading.